Mazda To Exhibit MX-5 at ‘Japan Car’ Exhibitions in Paris and London

HIROSHIMA, Japan—Mazda Motor Corporation will display the Mazda MX-5 (known as the Mazda Roadster in Japan) at the “Japan Car” exhibitions to be held in London and Paris during November 2008.Intended to showcase Japanese culture and innovative Japanese design and technology to Europe, the exhibitions will focus on Japanese car design. Seven automobile manufacturers and several famous artists will contribute to the display, which will include 14 vehicles. The exhibitions will explore the concept of the vehicle in terms of “size,” “the environment” and its role as a “mobile urban cell.”

First launched in 1989, the Mazda MX-5 design features elements with a sense of harmonious beauty that has universal appeal. This was achieved on the first generation MX-5 by incorporating a traditional Japanese sense of beauty through a Noh mask design motif. This design has helped to boost the MX-5’s popularity all over the world; it currently holds the Guinness World Record for the world’s highest production two-seat open top sports car, with over 800,000 units built. From the first to the current third generation model, 854,554 units have been produced as of September 2008, demonstrating the global popularity of this iconic sports car.

The Mazda MX-5 is a lightweight modern sports car that offers maximum driving pleasure with eco-friendly features and the latest in safety technologies, developed under Mazda’s technology vision, Sustainable Zoom-Zoom.

Opening first in Paris at the “Cité des Sciences et de l’Industrie,” the exhibition will run from November 1 through November 9, 2008, at which time it will move to the Science Museum in London for the period November 29, 2008 to April 19, 2009.

Source: http://www.mazda.com/publicity/release/2008/200810/081031b.html

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Japanese Automobile Manufacturers

Honda’s Cumulative Global Motorcycle Production Reaches 200 million Units

Honda Motor Co., Ltd. announced that Honda’s cumulative worldwide motorcycle production reached the 200 million-unit milestone at the end of September 2008. Honda achieved this milestone in the 60th year since the company began motorcycle production in 1949 with the Dream D-type.

Dream D-type
CZ-i 110 (Thailand)
Goldwing

The history of Honda’s motorcycle business began with the start of mass-production of the Dream D-type in 1949. Production outside of Japan began at Honda’s motorcycle plant in Belgium in 1963, and since then Honda has been expanding its local production to many countries around the world based on Honda’s commitment to “build products close to the customer.” Honda first cultivates new markets and establishes a business foundation with motorcycles, which later serves as the foundation of automobile business. Honda currently produces motorcycles at 32 plants in 22 countries around the world. Moreover, Honda established local motorcycle R&D operations in the U.S., Germany, Italy, Thailand, China, and India dedicating its effort to develop motorcycles that meet the needs of local customers.

Honda’s annual worldwide motorcycle sales exceeded 10 million units in 2004, and 2007 sales reached 13.47 million units, a 7% increase from 2006. Honda envisions sales of more than 18 million units in 2010. Toward this end, Honda will continue offering products which fulfill the diversifying needs of customers around the world.

Source:http://world.honda.com/news/2008/c081030Motorcycle-Production-Reaches-200-million-Units/

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Toyota’s North American R&D Base Opens 2nd Campus

Tokyo — TOYOTA MOTOR CORPORATION (TMC) announced today that Toyota Technical Center (TTC), a division of Toyota Motor Engineering & Manufacturing North America, Inc. (TEMA), has opened a campus in York Township, Michigan, U.S.A. The new campus will handle TTC’s product planning and engineering design operations, as well as serve as TMC’s first collision-safety testing facility outside Japan.

At a Thursday, October 9 ceremony to officially open the campus, attendees included Michigan Governor Jennifer Granholm, TMC Senior Managing Director Yasuhiko Ichihashi and TTC President Shigeki Terashi.

TTC, which is based in Ann Arbor, Michigan and which has served as TMC’s North American vehicle research and development base since 1977, has invested 187 million U.S. dollars in the York Township campus. The campus, for which plans were announced in April 2005, will create a total of 400 additional jobs at TTC by the end of 2010, 300 of which have already been filled.

TTC’s Ann Arbor campus will continue to carry out evaluation activities, powertrain design and development, and research into materials and cutting-edge technologies.

With Japan as the center, TMC has established research and development bases in North America, Europe, Asia and Australia to carry out vehicle and parts design, planning and evaluation. TMC intends to continue striving to develop and offer products that suit regional conditions, and to meet the needs of customers all over the world.

Source: http://www.toyota.co.jp/en/news/08/1010.html

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Toyota Vehicles

All-New Mazda3 Sedan to Debut at the 2008 Los Angeles Auto Show

HIROSHIMA, Japan—Mazda Motor Corporation has confirmed that the sedan version of the all-new Mazda3 (known as Mazda Axela in Japan), fully redesigned for the first time in 5 years, will be revealed at the Los Angeles Auto Show*1 on November 19, 2008.

The covers will be pulled off during Mazda’s press conference from 12:20 to 12:45 (local time) revealing the all-new Mazda3, the latest evolution of Mazda’s Zoom-Zoom spirit.

All-new Mazda3 sedan (North American specification)

Every element of the all-new Mazda3 has been developed for heightened exhilaration, with a more refined sporty ride, top class fuel economy and quietness. Environmental and safety features, based on Mazda’s long-term “Sustainable Zoom-Zoom” vision, aim to achieve a balance with fun-to-drive. Add in a new expressive face and Mazda’s dynamic design elements, and the all-new Mazda3 is everything a driver could ask for in a sports compact. The brand new version of Mazda’s best-selling sports compact carries forward the heritage of Mazda and the pedigree of the current Mazda3. Since its launch in 2003, the current Mazda3 has sold approx. 1.8 million vehicles*2 in over 100 countries and has won more than 90 global motoring awards*3 to date. The Mazda3 accounts for almost one in three Mazdas sold every year. Following the world debut of the North American specification sedan with 2.0- and 2.5-liter engines at the show, the five-door hatchback version will be revealed in line with Mazda’s global sales schedule.

Source: http://www.mazda.com/publicity/release/2008/200810/081009.html

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Toyota ‘iQ’ in Good Design Award 2008 Best 15

Toyota ‘iQ’ in Good Design Award 2008 Best 15

Thursday, October 9th, 2008

Tokyo — TOYOTA MOTOR CORPORATION (TMC) announces that its new “iQ” ultra compact—a vehicle that dispels conventional notions about small cars—has made the Good Design Award 2008 Best 15* list and is in the running for this year’s Good Design Grand Award*, to be announced on November 6.

Additionally, the Lexus “IS F” and the Toyota Partner Robot “MOBIRO” mobility robot and “Winglet” personal transport assistance robot have each won a Good Design Award, while the “Crown Comfort” has received a Good Design Long Life Design Award.

Good Design Award Best 15 Each year, the most-outstanding designs among the entries for the Good Design Award (see below) are named to a top-15 list.  From among those, seven become candidates for the Good Design Grand Award.  This year’s seven include the iQ, which is scheduled to be launched in Japan this month.

Good Design Award This award recognizes products or corporate activities that feature outstanding designs, as judged by a panel of experts.  This year’s winners include TMC’s Lexus IS F, launched in October 2007; Toyota Partner Robot MOBIRO, unveiled in December 2007; and Toyota Partner Robot Winglet, unveiled in August 2008.

Good Design Long Life Design Award This award recognizes exceptionally notable products that have been produced and sold for 10 or more consecutive years, while meeting other conditions such as retaining their original concept.  Among this year’s winners is the Crown Comfort, launched in December 1995.

Source: http://www.toyota.co.jp/en/news/08/1008.html

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Toyota Vehicles

Honda Exhibits World Premiere V4 Concept Model, Signifying a New Era at the International Motorcycle Show held in Cologne, Germany

Honda Motor Europe Ltd. exhibited the World Premiere V4 Concept Model at Intermot Cologne. The V4 Concept Model proposes a new, sensual design direction based on Honda’s trademark 4-cylinder V- engine.

This year Honda celebrates its 60th anniversary as a company and next year the 50th anniversary of its participation in road racing, as well as the 30th anniversary of racing with an innovative 4-cylinder V-engine with oval pistons. Considering these milestones, Honda chose “The New Beginning” as its exhibition theme leading into 2009 and exhibited the V4 Concept Model which signifies the beginning of a new era. For Intermot, Honda collected and exhibited successive V4 race machines as well as mass-market motorcycle products which were developed by feeding back the technologies cultivated through participation in challenging race competition, enabling visitors to review the lineage of 30 years of V4 engine technologies and see how Honda will take motorcycling somewhere it has not been before.  The exhibition also offers an easy-to-understand introduction to various challenges Honda has undertaken in order to create joy for its customers, by utilizing its technologies that have been continuously advanced through Honda’s 60-year history and by its participation in motorsports. Honda understands the global trend today that motorcycle users see increasing value in more emotional and sensual performance during the real world riding experience rather than absolute performance measured in numeric specifications.  On another front, user friendly features that meet with human sensibilities are also becoming important along with safety and environmental features, especially in mature markets. Honda believes that the challenge to create attractive products with an increased focus on sensual performance will be the key for the future.  At the same time, safety and environmental technologies as well as future energy technologies will continue to become an important theme for the development of motorcycle products.  Moreover, in order to offer a comfortable life with motorcycles for a larger number of customers, Honda will put increased focus on the human-fitting match of rider and machine. Conceived around the trademark 4-cylinder V-engine, the V4 Concept Model expresses functional beauty as well as a more sensual image to appeal more to the emotions of people. Embodying Honda’s passion for motorcycle development, the V4 Concept Model expresses the unique characteristics of Honda for a new era.

Source: http://world.honda.com/news/2008/2081007World-Premiere-V4-Concept/

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Honda Introduces All-New Insight Dedicated Hybrid Concept Vehicle at Paris Motor Show

Honda Motor Co., Ltd. presented the concept model of its all-new Insight dedicated hybrid vehicle scheduled to be introduced in 2009, at the 2008 Paris Motor Show (October 2–19; Press Days: October 2–3).

Based on a theme of achieving dynamic performance through excellent aerodynamics, the exterior design of the Insight concept model combines excellent environmental performance and a fun to drive spirit. The compact Insight Concept measures 4,375 mm (172.2 in.) in length, 1,695 mm (66.7 in.) in width, and 1,425 mm (56.1 in.) in height, with specially designed, ultra-light aluminum wheels and 205/40 R18 tires. With a cockpit that enables the driver to experience the joy of driving, the interior of the Insight Concept provides an advanced and futuristic feeling that is possible only through a hybrid vehicle.

The all-new Insight, which will be developed based on this Insight Concept, will be a five-door, five-passenger hatchback equipped with Honda’s lightweight and compact hybrid system, with a 1.3-liter gasoline engine serving as the main power source, assisted by an electric motor. While achieving fuel economy on par with the Civic Hybrid, the new Insight will also achieve excellent utility and light and comfortable driving through the adoption of a new platform developed specifically for this vehicle. Honda will begin sales of the all-new Insight in Japan, Europe and North America in spring 2009, and projects annual global sales of 200,000 units.

In his speech at the Paris Motor Show, Honda Motor president & CEO Takeo Fukui said, “This new Insight will give more people the chance to get behind the wheel of a high quality hybrid vehicle only Honda can develop.”

The name Insight was chosen to denote that this new vehicle provides “insight” into a new era in which hybrid vehicles come within reach of most car buyers.

Source: http://world.honda.com/news/2008/4081002All-New-Insight/

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Mitsubishi Motors lineup at Paris Motor Show

Today the new Lancer Sportback saw its world debut at Le Mondial de l’Automobile 2008 (Paris Motor Show 2008), held in Halls 1-8 of the Paris Expo Porte de Versailles from October 2 (October 4 for the general public) through October 19. Joining the Lancer Sportback on the Mitsubishi Motors stand for its first viewing is the facelifted made-in- Europe Colt compact model, built at Mitsubishi Motors NedCar Factory in Borne, The Netherlands.

Debuting alongside the new Lancer Sportback and Colt models is Mitsubishi Motors’ new Racing Lancer turbodiesel competition car. The company will enter the car in the next Dakar Rally, which moves from the African to the South American continent for 2009. Also starring in the 15 model lineup (16 during Public Days) is the i MiEV new-generation electric vehicle, currently undergoing proving testing in Japan, with exploratory plans scheduled or under consideration in the United States, New Zealand and Iceland.

Source: http://media.mitsubishi-motors.com/pressrelease/e/motorshow/detail1838.htmlTechnorati tag:

Mitsubishi Cars Exporters

Lexus Shows IS250C Convertible at 2008 Paris Motor Show

Lexus announced today that it is exhibiting the new “IS250C” convertible at the 2008 Paris Motor Show1, which runs from October 2 to 192.

IS250C (European market model)

The IS250C, part of the “Intelligent Sports Sedan” IS250 series, is a four-seater convertible that maintains its characteristic beauty equally with the top up or down and aims to embody the joy of open-air driving.

IS250C special features:

  • Use of a lightweight aluminum alloy three-segment top with full electric mechanism allows smooth control, and prompt and quiet 20-second opening and 20-second closing. Use of this compact top creates a comfortable interior space for four adults.
  • With the top down, the unique shape of the upper part of the trunk is given even more presence, resulting in an elegant flowing silhouette, and with the top up, the car takes on a sporty coupe look with a harmoniously balanced cabin and body, thus giving the car two distinct personalities.
  • Even with the top down, the trunk has ample space to stow a golf bag.
  • The body structure was specifically strengthened to ensure comparable driving performance with the top up or down, and the shape of the windshield and other parts of the car were designed to reduce wind disturbance on occupants during top-down driving.
  • The front seats feature large SRS (Supplemental Restraint System) side-airbags to protect the upper body and head in the event of a side-on collision. Also, the IS250C’s body structure was designed to meet—even with the top down—the highest EURO NCAP safety rating (5-star).
  • Cabin temperature, audio quality, volume of turning signal indicators and other warning systems can be automatically controlled to suit conditions for when the top is up or down. Also, the front seat can be folded, slid to full-front position and returned to its original position at the push of a button, facilitating easier ingress and egress for rear seat passengers.

Source: http://www.toyota.co.jp/en/news/08/1002.html

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Paris Car Exporters

NISSAN ADDS ‘KIX’ TO MINICAR PORTFOLIO

Nissan Motor Co., Ltd. today announced the addition of KIX to complement its minicar portfolio. KIX, a sport utility vehicle, is scheduled for release in end-October in Japan.

KIX

The name “KIX” derives from the term “kicks”, a reference to irreverent fun, and the X-factor for the extreme and adventurous spirit.

KIX is supplied to Nissan by Mitsubishi Motors Corporation under an OEM agreement.

Source: http://www.nissan-global.com/EN/NEWS/2008/_STORY/080930-01-e.html

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